Ford’s EV price cuts could pressure profitability, a headwind the automaker needs to address

Attendees view a Ford Mustang Mach-E GT during opening day of the 2022 New York International Auto Show (NYIAS) in New York, on Friday, April 15, 2022.

Jeenah Moon | Bloomberg | Getty Images

Ford Motor (F) confirmed Monday what Jim Cramer has been speculating for weeks: Price cuts on its electric vehicles following similar moves by Tesla (TSLA). While engaging in this price war was necessary for Ford to stay competitive and maintain customer demand, we’re concerned about the dent the Club holding faces in profitability.

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